Apple's $2,000 iPhone Duo goes on pre-order today at 8AM ET

All indications are that the device will be in high demand and relatively short supply.

The Apple Store is down as preparations take place for the launch. Pre-orders for the iPhone Duo begin this morning at 8AM ET. With high demand and relatively short supply expected, pre-ordering is likely a better option than waiting for the official launch day on October 23rd.

Display and Design

The device features a 5.4-inch outer display and a 7.6-inch inner OLED matte widescreen when unfolded, making it suitable for media consumption. The inner display is designed to be virtually seamless, utilizing subtle gradient and depth of field effects.

Trade-Offs and Pricing

The main drawbacks associated with the iPhone Duo include its high $2,000 price tag, the omission of FaceID, and the lack of a variable aperture in the main camera system found on newer Pro models. The under-display FaceTime camera on the inner screen also represents a trade-off in image quality for a sleeker aesthetic.

Given that folding devices typically attract strong interest, early inventory is expected to sell out quickly once orders open.